OUR PROJECTS

We are Client Freaks

Founded in Barcelona in 2021 by entrepreneur Alejandra Ribas, HI is the acronym of Handbook Insights.
Handbook Insights is a pioneering Client Consultancy born with the vocation of encouraging and supporting brands to build and develop their own Clientele Manual.
In HandbookInsights we accompany brands in any client research stage.
We are Client-Freaks and we are here to offer client solutions!

Personalization

73 % of customers expect companies to understand their needs and expectations

Connection

71% of customers use multiple channels to start and complete a transaction

Real Time

60 % of customers are willing to switch to a competitor who offers a better client experience

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Luxury

  • Through meetings and calls to raise awareness on IAQ, we collaboratively identified and implemented a strategic project to integrate the most suitable solution, enhancing the client experience.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Prepare and support the launch of the brand from a client perspective, develop the global strategy with the creative director and assist the internal team with CRM, web development, communications and digital marketing.

  • Through meetings and calls to raise awareness on IAQ, we collaboratively identified and implemented a strategic project to integrate the most suitable solution before the opening of a renewed store.

  • Collaborate to coordinate and execute the most appropriate action plan for each Maison to help them aligning themselves with internal sustainability retail protocols.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Support the studio in identifying opportunities and devising strategies to cultivate long-term relationships with existing and potential clients.

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Fashion

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  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.
    Deliver clienteling trainings to internal teams.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Guide the development of line sheets and lookbooks for Fall Market, optimizing the collection’s presentation for sales showrooms and strengthening its client-driven appeal.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

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Beauty

  • Prepare and support the launch of the brand from a client perspective, develop the global strategy with the founders and assist the internal team with CRM, web development, communications and digital marketing.

  • Through meetings and calls to raise awareness on IAQ, we collaboratively identified and implemented a strategic project to integrate the most suitable solution, enhancing the client experience.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

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Lifestyle

  • Support the agency in identifying opportunities and devising strategies to cultivate long-term relationships with existing and potential clients.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Partner to identify and understand their audiences, with the objective of creating and implementing a Clienteling Manual and deliver trainings to retail teams.

  • Partner to identify and understand their audiences, with the objective of providing tailored strategies to retain clients and recruit prospects.

  • Support the reevaluation of their branding and positioning, the adaptation of website content, and the development of programs for recruiting and retaining new clients.